Grand Seiko America Training Materials
10 Grand Seiko selling highlights
Learn more about Grand Seiko timepieces in-house craftsmanship, exceptional accuracy, innovative movements such as Spring Drive and Hi-Beat, meticulous finishing like Zaratsu polishing, and design elements inspired by Japan’s natural beauty to create watches defined by precision, legibility, durability, and artistry.
Grand Seiko captures nature’s majestic beauty in its dials. Now, let’s experience the stories behind the dials.
Grand Seiko Dials
The Spirit of Takumi
The spirit of Takumi is deeply rooted in every watch produced under the Grand Seiko name.
Practice and perfection are the 'way' that every craftsman pours their heart and soul into every step and detail of the piece.
Grand Seiko History
Learn more about the origins of Grand Seiko and our journey to become a iconic watch brand.
"The Nature of Time" is Grand Seiko's brand philosophy, deeply rooted in Japanese spirituality and inspired by the natural landscape surrounding their studios. It emphasizes a connection to nature, expressed through precise, hand-finished watchmaking (takumi) and dial designs that reflect the changing seasons
The Nature of Time
Shohei Ohtani & Grand Seiko
Click the link below to learn more about Grand Seiko’s partnership with Shohei Ohtani.
2026 Watches & Wonders
Learn more about Grand Seiko’s 2026 Watches and Wonders Releases.
9S Mechanical Fact Sheet
Learn more about Grand Seiko’s 9s mechanical movement.
Grand Seiko Gold & Platinum Models
Discover Grands Seiko’s precious metal references, these are rare pieces that are of limited production. Contact your regional for availability.
*confirm current pricing with your regional before communicating
9R Spring Drive Fact Sheet
Learn more about Grand Seiko’s 9r Spring Drive movement.
Grand Seiko 2026 Catalogue
Digital version of Grand Seiko’s 2026 Catalogue
Grand Seiko Videos
Join Grand Seiko Brand Curator Joseph Kirk and Teddy Baldassarre for an exclusive tour of our manufacturing locations as they explore the craftsmanship, heritage, and story behind Grand Seiko. Plus Grand Seiko Videos on our technology.
In this video, we visit Grand Seiko’s Shinshu Watch Studio. As we are guided through the studio, we take a closer look at the process behind its Spring Drive calibers, dial creation, case finishing, and more.
In this video, we visit Grand Seiko’s Shinshu Watch Studio. As we are guided through the studio, we take a closer look at the process behind its Spring Drive calibers, dial creation, case finishing, and more.
The Spring Drive Caliber 9RB2, which receives the new U.F.A. designation, standing for “Ultra Fine Accuracy”, boasts a level of precision defined not by accuracy in seconds per day, week, or month, but by its accuracy over one year. The automatic U.F.A. movement has an astounding annual rate of ±20 seconds, making it the most accurate wristwatch movement powered by a mainspring today.
GS Training Program Mechanical Escapement Mechanism - Lever Escapement, Dual Impulse Escapement, and Tri-Synchro Regulator.